Amuseables

When skies are grey, reach for Amuseables Cloud Bag: a mood-boosting must-have, come rain or shine.With a zipped pocket for your essentials, a comfy strap, and that famously fluffy form, this soft accessory is based on Amuseables Cloud himself: a cumulus life coach (and eternal optimist).Heading out into drizzle? Consider this bag your sunshine substitute!

Amuseables Christmas Tree loves dressing up. Sequins are essential, twinkle lights are a must, and tinsel boas? You best believe he’s got at least three on at any given moment!He lives for December, of course, but truth be told, he’s more than a little miffed it only comes once a year. (“One month? For this level of glamour!?”)And when the festive season’s over? He doesn’t de-tree. He rebrands. You’ve never seen a pine pull off Valentine’s décor quite like it.

Amuseables Hot Chocolate with Marshmallows is the ultimate pajama party host. Cozy nights in are her specialty – complete with playlists, blanket forts, and just the right number of marshmallows (two, obviously).She’s a very diligent host: matching mugs, bedtime story rotations, and a firm lights-out policy. Not that anyone listens, except Smudge Lamb – though she’s pretty much always asleep.Steady, sweet, and full of charm, she’s always warm – even when Ricky Rain Frog forgets his slippers again.

Amuseables Toastie Pink and White Marshmallows are inseparable – especially when it’s chilly. Their idea of adventure? A blanket, a good book, and a mug of something hot.They’re connoisseurs of cocoa, with varying opinions on swirl technique and a firm stance on cinnamon (pro, if sprinkled). Pink likes her chocolate dark and dramatic. White prefers it sweet, with extra cream and drunk through a straw (don’t ask).Together, they’re the ultimate winter warmers – cozy, comforting, and always up for a heartwarming chat.

Mitten prefers a quiet day and an unmarked path. You might spot him in the treeline or tucked under a bench – not hiding, just thinking.He's not one for firm plans or timetables, but he’s remarkably punctual when it matters.Soft-footed and slow to interrupt, Mitten’s the kind of friend who listens closely and lingers at the gate – just in case you’ve got one more thing to say.

Mmmm. Oooo. Ahhh. Don’t mind her, Amuseables Snowflake is simply warming up.A sparkling songstress with a flair for theatrics, she adores a duet with her BFF, Amuseables Mic. Expect show-stopping performances, the occasional snowstorm, and applause on ice.Think you’d harmonize well with Snowflake?

Wherever you go, wear your heart on your bag! The Amuseables Cream Heart Bag Charm is a gorgeous pop of soft cream with silver glittery cord boots. With a silver claw clip and Jellycat tag, this bright-eyed pal suits any purse or backpack. A little love goes a long, long way.

Bring a touch of Parisian flair – and fun! – to your outfit with Amuseables Croissant Bag. Finished with soft golden layers, cocoa boots, a zip-top crust and cross-body strap, it’s ideal for café catch-ups and patisserie pilgrimages alike.Pair with the Amuseables Coffee-to-Go Bag Charm for the ultimate takeaway order. Café couture? Mais oui!

Amuseables Oats is known for her humility and wholesomeness. The reputation is deserved: she runs every morning, keeps a beautiful home, and leads her local community choir.But close friends will have witnessed her cheekier (but equally adorable) side: the side with a secret stash of posh biscuits she never shares. The side that helps you move house but rearranges your bookshelf, too. The side that thrashes you at board games but smiles sweetly while doing it.Right now, she fancies an ice cream: because life's all about balance, right?

Brighten your day – and your bag – with the Amuseables Sun Bag Charm!This bag charm is perfect for adding a touch of sunshine wherever you go. Clip it on for a dose of warmth on the move.Inspired by Amuseables Sun this charm is made for fans who like their accessories with a little extra glow. (Sunglasses optional, but encouraged.)

The ultimate accessory for those with a sunny disposition, the Amuseables Sun Bag adds a bold, bright finishing touch to your outfit.Inspired by  Amuseables Sun (who works tirelessly to help insomniacs world-over find restful, mood-enhancing sleep) this undeniably brilliant bag will make you the star of the show – and is guaranteed to enhance your mood, 24/7! 

He’s the cheeky best friend of Amuseables Peanut and together they get up to all manner of mischief! Amuseables Bean is an optimistic little chap who will always see the bright side of life. He loves to laugh and share silly jokes.  In fact, once you get him started he won’t stop chuckling to himself. He may look a little lost in a suit, but his heart is as big as they come.

Amuseables Boiled Egg Scuba loves the water. But being, well, boiled, he did encounter one small issue: every time he jumped in, he sank straight to the bottom.Great for diving competitions. Less ideal when all your friends are bobbing about at the surface. The solution? Flippers! And goggles (not essential, but fabulous). Now he’s kicking about with Chip Seagull, cheering on Ricky Rain Frog – clinging to his rubber ring – and showing off his somersaults. He’s looking to you for his score… Tens across the board! 

Amuseables Coffee Bean is endlessly chatty – though you might not always understand him. Fluent in seven languages (eight, if you count his experimental “Jellyish”), he’s always looking to reach his full polyglot potential.It doesn’t matter where Coffee Bean goes – Paris, Tokyo, or just to the shops – he’ll always find a way to strike up a conversation. And if you don’t quite follow? A smile and a hug are universal.

A regular columnist for the Jelly Gazette, Amuseables Chilli Pepper always knows what’s cooking. He’s got the latest on rising stars, behind-the-scenes scoops, and who’s been spotted where (case in point: Dorit Duckling, snapped with top model Fou Fou Peacock; tipped as the next big name in modeling).His scarlet fur and soft stem are everywhere, and, with a habit of “overhearing” things in the queue for coffee, he’s first with the news and proud of it.Got a tip? He’s all ears – and always happy to credit his sources!

Without Amuseables Coffee-to-Go, the office would almost certainly collapse. While Amuseables Bubble Tea and Peanut are off building a desk chair obstacle course (again), he’s answering emails, fixing the printer jam and reminding Vicky Teapot where she left her stapler – all before 10am. His trusty Personal Assistant, Amuseables Espresso Cup, is never far behind!Fur in neat mocha tones, chunky cord holder secure, and legs on a mission, he’s the multi-tasker of the hour – powered by two extra-strength shots of pure positivity.Need a little motivation? He’s already brewed you a fresh cup!

Amuseables Coffee Cup lives for early mornings. Before dawn’s even cracked an eyelid, he’s already brewed, booted, and planning his second espresso. He’s the type to hum at sunrise, alphabetise the to-do list, and gently suggest a light jog (he’ll understand if you decline – he’s already been). His motto? Start strong, finish stronger. Naturally, he pairs well with Amuseables Croissant, who’s less energetic but highly supportive from the pastry plate. You won’t need a wake-up call when he’s around! 

Amuseables Espresso Cup may be small, but he’s got enough energy to fuel a thermal power plant.As Personal Assistant to office multi-tasker (and crisis sorter-outer) Amuseables Coffee-to-Go he’s always on the move. He still gets the jitters sometimes, true, but he’s always smiling. In fact, he’s your go-to for pep talks – even if he does speak at a mile a minute…He’s tiny. He’s tenacious. And he’s already scheduled your next meeting (you’re welcome!). 

Amuseables Popcorn is Jellycat’s most in-demand film critic.From midnight premieres to indie shorts, he’s always front row with notebook in hand and questions at the ready. Popcorn’s portfolio is impressive. He’s interviewed starlets Sofia and Vivian Reindeer (twice) and awarded The Great Gherkin Heist five kernels out of five; his weekly column is a must-read, and he’s even said to be working on a new book: Snack, Camera, Action.If it’s film-related, he’s your Jelly!

Amuseables Toilet Roll is a curling champion. Not the gym kind (he tried that once; disastrous), but the icy, stone-sliding kind – and he’s perfected his glide.With plush sheets neatly coiled and boots braced for balance, he’s happiest sweeping his way across the rink, calling the shots with surprising authority. He says it’s the taking part that matters most, but only because you’ve got to be in it to win it!Off the ice, Toilet Roll is endlessly dependable: neat, steady, and always on hand when you need him most.